Social Media | Marketing Strategy
Mount Hawke Youth Group was formed in 1982 to meet the needs of young people living in the immediate and surrounding rural communities. As the group began to grow and develop, it resulted in a skate park project in 1989. I worked alongside the park to determine a marketing plan to help increase their footfall, in particular in helping to fine tune their communications on social media platforms. With the large proportion of their audience being children and young adults, the social media policies needed to be updated to benefit and protect both audience and staff.
This is such an exciting enterprise with massive potential and innovative ideas for the future. I was very fortunate to work with such an inspiring project.